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Vacancy : Marketing Director
Company Location : London
We are on the lookout for an experienced Marketing Director to join our Commercial Team at an exciting time for our business. This is an important role and you’ll need to put marketing at the centre of everything and lead the business through a programme of marketing innovation. Inspiring customers along the west coast to travel by train, build a new brand from scratch and grow our engagement with customer digitally. You will be at the helm of a growing and hungry marketing department, responsible for all marketing communications activity, our internal and external brand strategy and management and our relationship with our customers through CRM & Loyalty and digital media. To support delivery of revenue targets, customer acquisition and retention and brand health metrics.You’ll need to be a senior marketeer with experience gained in a large complex organisation (retail and/or travel would be preferable) and have solid experience with customer experience brands. You’ll also need to have broad experience across multiple marketing disciplines eg advertising, digital, CRM and brand and be a strategic thinker with strong leadership, people and stakeholder management skills. If this sounds like you, we’d love to hear more from you.Please upload your CV with your application.Benefits include:Final salary pensionFree travel on Avanti West Coast for you/spouse/partner/dependents30 days holiday (inclusive of bank holidays)10 free journeys on other First Group Train Operators (after 6 months)Privilege Travel card (75% off other train operators fares for leisure travel)At Avanti West Coast, we value the differences that make each of us unique! Avanti West Coast recognises the benefits of building a diverse workforce and employing people from diverse backgrounds, which includes their race, religion, age, gender, gender identity, disability and sexual orientation.Everyone who joins Avanti West Coast becomes part of our close knit team. We’re committed to ensuring that Avanti West Coast is inclusive, a place where people are encouraged to be themselves, and not an edited version to fit in. A place where differences are welcomed, recognised, accepted and put to good use!Job Type: Full-time
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