Vacancy : Digital Marketing Strategist – Minneapolis or Remote
Company Name : U.S. Bank
Company Location : Minneapolis, MN
At U.S. Bank, we’re passionate about helping customers and the communities where we live and work. The fifth-largest bank in the United States, we’re one of the country’s most respected, innovative and successful financial institutions. U.S. Bank is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors.
U.S. Bank is seeking a Digital Marketing Strategist to support the Corporate Segment (B2B) marketing team. This role serves as a project management lead, providing strategic guidance for the Corporate & Commercial and Investment Services site sections on usbank.com. Additional responsibilities include:
Hosts weekly project kickoff meetings;
Oversees all dot com project requests from implementation to execution;
Ensures that projects are being completed accurately and in a timely fashion;
Prioritizes across a large number of projects;
Facilitates minor disclosure updates on existing pages;
Integrates new marketing or sales technologies;
Helps develop landing pages for new marketing campaigns; and
Communicates daily with the Corporate Segment marketing team, Investment Services, Corporate & Commercial business divisions, and digital partners responsible for content and page development.
Success will be measured by the volume of projects completed, review of KPIs on usbank.com, and anecdotal feedback from stakeholders and collaborators.
Bachelor’s degree, or equivalent work experience
Six or more years of related experience in marketing and marketing strategy with proven ability to deliver results
Experience working with a marketing automation platform
Proficient in the Adobe suite
Digital marketing experience in a B2B environment
Experience working with complex products/solution sets
Ability to lead projects and provide marketing that is data-driven, customer-centric, and relevant
Strong attention to detail
Proven ability to manage multiple projects and assignments that are completed on time and on budget
Ability to collaborate with teams and leaders to adapt strategies based on results
Strong organizational, interpersonal, and team-building skills
Excellent written and oral communication skills, including presentation skills
Proficient computer navigation skills using a variety of software packages
MBA or equivalent markers of high achievement
If there’s anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants .
Take care of yourself and your family with U.S. Bank employee benefits. We know that healthy employees are happy employees, and we believe that work/life balance should be easy to achieve. That’s why we share the cost of benefits and offer a variety of programs, resources and support you need to bring your full self to work and stay present and committed to the people who matter most – your family.
Learn all about U.S. Bank employee benefits, including tuition reimbursement, retirement plans and more, by visiting usbank.com/careers .
EEO is the Law
Applicants can learn more about the company’s status as an equal opportunity employer by viewing the federal EEO is the Law poster.
U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program .
Salary range reflected is an estimate of base pay and is for the primary location. Base pay range may vary if an offer is made for work in a different location. Pay Range: $84,065.00 – $98,900.00 – $108,790.00
Due to legal requirements, U.S. Bank requires that the successful candidate hired for some positions be fully-vaccinated for COVID-19, absent being granted an accommodation due to a medical condition, pregnancy, or sincerely held religious belief or other legally required exemption. For these positions, as part of the conditional offer of employment, the successful candidate will be asked to provide proof of vaccination or approval for an accommodation or exemption upon hire.
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