Digital Marketing Specialist Job Vacancy at Jewish Federation of Greater New Haven (360 Amity Rd, Woodbridge, CT 06525)

Vacancy : Digital Marketing Specialist
Company Name : Jewish Federation of Greater New Haven
Company Location : 360 Amity Rd, Woodbridge, CT 06525

Job Description

Position Description: Digital Marketing SpecialistReports to: Director of Marketing & CommunicationsWho we areDiverse and inclusive, the Jewish Federation, Foundation, and JCC of Greater New Haven are a force for good in our local community, in Israel, and in more than 70 countries around the world. We reach thousands in our community through outreach activities, cultural & educational events, and health & wellness offerings.Who you areYou want to make a difference and be a part of positive change in the world. You are creative as much as you are analytical and always eager to test and learn new things. you are a natural storyteller who lives and breathes social media and you love sharing and connecting with people. You are brand-curious, tech-savvy, very organized, and you love to learn new things. We can’t wait to meet you.Position overviewThe Digital Marketing Specialist is responsible to all digital marketing campaigns, email marketing, and social media platforms, as well as to the optimization and ongoing updates for our websites.ObjectivesSupport fundraising campaigns and promote offerings and events across web, social and emailImplement online advertising plans on Facebook, Google, and other publishers as prescribed by Director of Marketing & Communication.Track performance, optimize and report on a weekly basis and on the end of each campaign.Develop and implement social media campaigns to increase engagement and achieve branding objectivesOptimized our websites for organic searches of key offeringsTactical Create digital campaigns on Google, Facebook, and via email.Build landing pages and formsDevelop and implement social media campaigns to increase engagement and achieve branding objectivesGenerate authentic assets – photos, videos, and interviews – for social mediaEngage with followers on social media and manage the communityWork with graphic design team and with subject-matter experts to create digital campaign materialsCreate e-newsletters, announcements, and event emailsBuild and maintain web pages as requiredRequirementsBA in marketing, communications, media, or a related fieldThorough understanding of digital marketing principles and metricsAbility to follow all branding and naming guidelines, as well as marketing department and company policiesSuperb analytical skills, organizational skills, and attention to detailsExcellent written communication skillsPhotography and video editing skills – preferredBasic knowledge of Jewish tradition – preferredThe Jewish Community Center/Jewish Federation is a non-denominational, EEO/AA employer. We encourage individuals of all faiths and backgrounds to apply. Job Types: Full-time, Part-timePay: $30,000.00 – $40,000.00 per yearBenefits:401(k)401(k) matchingDental insuranceEmployee assistance programEmployee discountFlexible scheduleHealth insuranceLife insurancePaid time offVision insuranceSchedule:8 hour shiftEducation:Bachelor’s (Preferred)Experience:Google Ads: 1 year (Preferred)Facebook Ads Manager: 1 year (Preferred)Work Location: One location

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