Digital Marketing Generalist Job Vacancy at PennyMac (112 S Lakeview Canyon Rd, Westlake Village, CA 91362)

Vacancy : Digital Marketing Generalist
Company Name : PennyMac
Company Location : 112 S Lakeview Canyon Rd, Westlake Village, CA 91362

Job Description

Overview:

Responsible for taking on a variety of tasks that allow for the successful completion of marketing projects and programs. Responsible for digital marketing strategies that include utilizing digital, social and traditional media assets to drive brand awareness, client engagement and inbound marketing. Tasks may include the development of marketing collateral, tracking existing marketing campaigns and reporting on results and coordinating market research studies.
Job Description:
Marketing generalist, creating a wide-range of Marketing campaigns and initiatives related to brand awareness, new customer acquisition, customer retention and customer engagement
Project manage web projects both large and small, deliver enhancements while working with a large variety of stakeholders
Oversee all Marketing compliance policies and procedures and ensure that all of our websites remain compliant with internal and external rules and regulations
Manage Content Marketing, copywriting and general SEO initiatives
Perform other related duties as required and assigned
Demonstrate behaviors which are aligned with the organization’s desired culture and values
Ideal Candidate will have the following::
Bachelor’s degree, marketing preferred
Knowledge or demonstrated interest in search marketing landscape
Knowledge of content marketing including building audiences, creative writing, platform management, SEO, social, analytics, preferred
Proficient with Microsoft Word, PowerPoint, and Excel—imperative skill for position
Problem-solving skills and the ability to adapt to new technologies
Energy, enthusiasm, attention to detail, coachable and passionate about all things digital
A keen eye for good content; editorial skills/experience desired
Meticulous, highly organized, and strong task/project management skills
Creative thinker with ability to implement national web strategies
Sound decision-making capabilities, demonstrating an ability to create persuasive and compelling recommendations
Exceptional attention to detail, coachable and passionate about all things digital
Years of Experience: : 3 Education:: Bachelor’s Degree

Note: these Jobs are Sourced from Indeed.com and Closemile held no responsibility for any error.