B2B Product Communications Manager Job Vacancy in (Los Angeles, CA)

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Vacancy : B2B Product Communications Manager
Company Location : Los Angeles, CA

Job Description

About the Team:
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul, and Tokyo.

We are looking for a dynamic communications professional with a background in business and monetization product storytelling to join our Global Communications team as a Product Communications Manager.

As part of the Global B2B Communications team at TikTok, you will play a key role in highlighting TikTok’s product vision for a brand audience, along with spotlighting innovative solutions that help brands tap into the platform, build a meaningful presence with the TikTok community and see real-world impact. Working closely with cross-functional product and monetization teams around the world, this role will be instrumental in building our business positioning and product innovation story globally for industry audiences. This role will also build narratives, execute communications strategies and work collaboratively with consumer product teams to identify evergreen opportunities to tell stories around TikTok’s broader product strategy.

This role is for creative storytellers who think strategically about connecting product and tech innovation to real business results for our brand partners. You’ll get to work on some of TikTok’s most innovative product features for businesses, which have been the driving force behind trends and campaigns that put brands in the center of culture.


Build awareness of our brand and products through media and industry-facing initiatives that articulate our mission, values and technology.
Work with regional and global teams to develop and scale clear narratives around our business and monetization products and the broader impact they have on our business.
Create blog posts, media pitches, and launch materials to amplify global product launches and initiatives, working closely with regional teams to adapt these announcements to their local markets.
Build strong relationships with cross-functional teams and provide regular communications counsel to leaders across our Product and Partnerships teams.
Collaborate with partners to develop joint media strategies and messaging to prepare for key partnership announcements and evergreen story opportunities.
Handle inbound press inquiries and interact with media on a range of issues and manage relationships with key B2B, trade, and technology press.
Train and advise spokespeople in preparation for media interviews, press conferences and presentations.
5+ years work experience in product or B2B communications.
Experience working directly with reporters, editors, researchers, industry analysts and other key external stakeholders.
Strong organizational, project management, and analytical skills.
Exceptional listening, problem-solving, and verbal and written communications skills.
Comfort working in a fast-paced environment and adapting quickly and flexibly to change.
Experience in day-to-day media relations and/or agency background a plus.
Experience in issues-handling a plus.
Previous experience in global companies a plus.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We believe individuals shouldn’t be disadvantaged because of their background or identity, but instead should be considered based on their strengths and experience. We are passionate about this and hope you are too. Bytedance is committed to providing reasonable accommodations during our recruitment process. If you need assistance or an accommodation, please reach out to us at Recruiting.Corp@tiktok.com

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